Poonam Painuly

Poonam Painuly

Assistant Professor
Department of Management Studies
Gurukula Kangri (Deemed to be University), Haridwar, India

About

Overview

Dr. Poonam Painuly is a seasoned academician and researcher with over 27 years of teaching experience and 7 years of industrial experience in the field of Management Studies. She is currently serving as Senior Assistant Professor (Stage 3) at the Department of Management Studies, Kanya Gurukul Campus, Dehradun. Her expertise lies in Marketing Management with significant contributions through research publications, conferences, and academic supervision. She has published 33 research papers, coordinated multiple workshops and webinars, and successfully guided Ph.D. scholars in their research work.

Research Areas
Marketing Management
Qualifications
Ph.D. , M.A.M.

Research Papers

1 entries
1
Study the trends in E-Banking in India Banking Sector
Rabindra Bharati University Journal of Economics
2024 Index: UGC CARE
ISSN: 0975-802X

Conference Papers

1 entries
1
Strategic Alignments in a Virtual World: Leveraging Influencer Marketing for Brand Growth and Engagement
International Conference on Integrating SDGs into Business Strategies for Sustainability
2024